FireGroup
General information
Company overview
At FireGroup, we're a passionate bunch of people with a product-first mindset, driven by a mission to develop innovative products that comprehensively and effectively solve problems in e-commerce, making online business easy and sustainable for everyone.
Since our founding in 2016, starting with 5 members and a simple app, we have grown into a multi-product ecosystem for the global e-commerce market, including online store development, marketing automation, and almost every aspect of running an online business. After almost a decade in the market, we are loved by 450K+ merchants across 175+ countries and highly trusted by our globally renowned partners: Shopify, BigCommerce, Google, Meta, TikTok, and Amazon
We are not just building products - we are shaping a world where e-commerce is easy, effective, and sustainable by delivering innovation that creates real impact. Our products are designed to tackle nearly every challenge online merchants face on their journey to success:
- TrueProfit: Net Profit Analytics Solution (https://trueprofit.io/)
- Kudosi (Formerly Ali Reviews): AI-Powered Social Proof Solution (https://kudosi.ai/)
- Zopi: All-in-one AI Automation Dropshipping Solution (https://zopi.io/)
- OneMobile: Mobile App Builder (https://onemobile.ai/)
- Transcy: AI-Powered Localization Solution (https://transcy.io/)
- Promer: AI-native Platform for E-commerce (https://promer.ai/)
Throughout our journey, we’ve not only grown as a business but also as a team of passionate builders. Our dedication has been recognized by achievements:
- Built for Shopify: The highest level of recognition for Shopify apps.
- Shopify Commerce Coach Award 2024: Honoring our outstanding contribution to the growth of the Shopify ecosystem in the Asia-Pacific region.
- Asia Pacific Enterprise Awards: Acknowledging our rapid growth in revenue, market share, profitability, and brand recognition.
- Great Place To Work: Certified for two consecutive years (2024 & 2025) for creating a culture of trust and growth.
- Vietnam Best IT Companies 2024: Recognized among the Top 30 IT companies in Vietnam
If you’re passionate about building world-class products and making a global impact, this might just be the perfect place for you!
Our key skills
Why you'll love working here
- Make a global impact on merchants’ success
- Deepen your skills in a competitive SaaS market
- Grow with passionate talents for quality products
At the core of FireGroup is a deep desire to grow. We’re a passionate team with growth mindsets, turning what we do into a purpose. We’re always exploring how to apply world-class innovations and creative ideas to our work - so we can push further, conquer challenges, and go beyond limits.
In the face of a rapidly evolving e-commerce landscape, we embrace an AI-first approach. Advanced AI tools are embedded in our workflow - not just to boost productivity, but to power smarter decision-making and unlock solutions that serve merchants more effectively. With AI as our co-pilot and a native mindset for technology, we turn complexity into simplicity for those who count on us.
Our ultimate mission is to develop innovative products that comprehensively and effectively solve problems in e-commerce, making online business easy and sustainable for everyone. We believe that the spirit of daring to step up and our distinctive values are the greatest driving forces behind FireGroup's journey from a five-member startup to a team of over 200 colleagues, leading us to greater challenges and successes:
- Courage - Dare to step up
- Growth - Grow beyond yesterday
- Creativity - Think differently
- Ownership - Own your work
- Teamwork - Get Stronger together
- Trust - Give trust, gain trust
- Empathy - Walk in other's shoes
At FireGroup, our values don’t just live in documents - they live in us. They show up in every decision we make, every product we build, and every story our Firers share. Dive into real stories and everyday actions that bring our culture to life: firegroup.io/culture
And that’s not all - we’ve got some great perks waiting for you, including:
Rewarding Compensation & Benefits
- Competitive salary tailored to your skills and experience
- 13th-month salary & seniority bonus
- Annual salary reviews for outstanding contributions
- 16 days of annual leave, with an extra day for 3+ years of service
- Work-from-home policy for pregnant employees
- Premium healthcare and annual health check
- Special occasion support: marriage, maternity bonuses, and birthday vouchers
- Festive gifts for holidays like Mid-Autumn and Lunar New Year
- Free coffee, tea, juice, and a wide range of snacks
- Well-equipped devices provided based on your role (MacBook/iMac/Macmini/Windows Laptop/Monitor)
- Employee Stock Option Program offer for key contributors
Fast-track Growth:
- Gain exceptional experience by building world-class products used by hundreds of thousands of merchants globally
- Buddy Program to guide and support you throughout your onboarding journey
- Regular seminars and workshops to sharpen both technical and soft skills
- Access to Udemy, internal e-learning platform tailored to your growth
- Recognition programs that celebrate your outstanding contributions
Engagement Activities:
- Sports Club: Football, Badminton, Yoga
- Gym area available onsite
- Monthly/Quarterly team bonding events across business units
- Signature company events: Company Trip, Year-End Party, New Year Kick-off, Women’s Day, Christmas, and Quarterly Town Halls - all designed to celebrate and connect our people.
Our People
Frontend Engineer - TRƯƠNG QUỐC CƯỜNG
My dual-monitor setup keeps things smooth and efficient, but what makes it stand out is how seamlessly AI fits into my workflow. Tools like Claude and Cursor IDE help me code faster, debug smarter, and explore new solutions without breaking flow - even when I hit roadblocks.
One thing I love most about being a frontend engineer is the balance between creativity and technology. I get to design user-friendly interfaces, bring them to life using modern frameworks and tools. What excites me even more is applying AI to enhance the user experience, such as building smarter, more adaptive UI components.
AI Engineer - NGUYỄN ĐỨC HƯNG
What I enjoy most is seeing how automation can support merchants in their daily work. Whether it's cutting down repetitive tasks or surfacing insights they wouldn’t have time to find on their own, it’s incredibly rewarding to build features that enhance their experience and free them up to focus on what really matters.
One of the coolest skills I’ve picked up is learning how to deeply integrate AI into real-time commerce platforms. I really enjoy the challenge of turning complex systems and behaviors into smart, automated features that work seamlessly in the background. It’s all about making powerful technology feel simple and effortless for the people using it.
Location
2 job openings
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