Head of UI/UX Designer

Floor 3, 101-103-105-107 Nguyen Thi Minh Khai, Ben Thanh Ward, District 1, Ho Chi Minh
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Job Description

We are a next-generation loyalty, marketing and payment platform that connects market-leading brands with consumers through a simple-to-use, fully integrated and data-driven coalition loyalty program. Our solution enables consumers to earn and burn loyalty points conveniently by interacting and transacting with the brands of their choices across nation-wide merchant network that today reaches 30% of the Vietnamese consumers.

Our goal is to revolutionize the omni-channel shopping experience in Vietnam and set the standards for how brands should engage their customers by leveraging data to drive consumer insights, marketing efficiency and product personalization. We also offer technology solution to help established businesses enhance their existing loyalty programs with access to a broad, diversified portfolio of brands and rewards.

TAPTAP is a trademark of VUI Vietnam, which is a Joint Venture company that is owned by Vietnam Investments Group (VIG) and United Overseas Bank Limited (UOB). VIG is a leading private equity firm in Vietnam with total funds under management of over USD 500 million and with stakes in over 35 brands in the market. UOB is a leading bank in Asia, headquartered in Singapore, with a global network of over 500 offices including Vietnam.

As the Head of UI/UX Design, you will: 

UX, Design & Engagement

  • Responsible for user experience and engagement for TAPTAP
  • Ensure effective and consistent user experience, engagement and design language across TAPTAP
  • Maintain design guidelines and references for the platforms and ensure appropriate governance measures are in place to ensure seamless working with our technology partners.

UX Practice & Governance

  • Responsible for user experience design including approach, framework processes, tools and techniques.
  • Responsible for ensuring design thinking approaches are embedded and used appropriately throughout TAPTAP
  • Work with IT and other stakeholders to establish and monitor an effective process for user experience design and production

Engagement Product Delivery

  • Responsible for user experience design of our core engagement platforms projects
  • Contribute to the idealization, prioritization, road-mapping, design, and implementation of new features together with the engagement of Product Owners
  • Overall management of UX team and outsourced UX and research agencies
  • Define UX delivery approach, processes and methodology
  • Keep across and actively research digital and user experience trends, identify opportunities & challenges and share with stakeholders
  • Contribute to the development of prototypes and proof-of-concepts

Your Skills and Experience

  • Bachelor's & Master’s Degrees in relevant fields
  • 5+ years of experience in digital user or customer experience design or similar roles on consumer facing web and mobile products preferably in a large corporate or financial services environment.
  • Strategic mind-set with the ability to execute tactically according to a well-defined plan
  • Excellent verbal, written, and presentation skills. In particular, a demonstrated ability to effectively communicate issues and solutions to multiple organizational levels, including Senior Management
  • Strong collaboration and teamwork skills with demonstrated ability to gain trust, secure buy- in and influence change at all levels
  • Strong understanding of design and consumer research techniques
  • Experience in managing external agencies, partners and other 3rd parties
  • Knowledge of Digital Marketing techniques
  • Knowledge of front-end web technologies, mobile technologies, and trends within loyalty and payments

Why You'll Love Working Here

Opportunity to be part of a pioneer team of a digital start-up with huge growth opportunity and strong backing from two organizations that are market and innovation leaders in their respective industries.

Other benefits:

  • A start-up environment with passionate and enthusiastic colleagues.
  • Full of snack and drinks in the pantry.
  • 13th month salary and performance bonus.
  • 12 annual leave and 3 sick leave.
  • Company trip and team building.
  • Private healthcare insurance.
  • Happy hour activities.